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ABOUT THE AUTHOR

Kimberly Pulito

Kimberly has been an award-winning, Independent Scentsy Consultant since 2012 & has helped thousands of amazing clients create custom scent experiences & motivated individual build their own fragrance businesses.

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SPONSORING & ONBOARDING (DIRECT SALES SYSTEM)




We’re finally talking about sponsoring & onboarding! I think this system has been the most anticipated & requested in this whole series, so I want to lead with one of the best pieces of advice I received when it came to building my business.


Be a servant leader. When you help them reach their goals, you’ll reach yours every. single. time.


Now, some people use the word recruiting & sponsoring synonymously but they are very different. Recruiting it what happens before someone starts their business. It’s the conversations you’re having, discussing the comp plan, & helping them choose the best starter kit.


Think about it like a military recruiter… their job is to get you in the door then the drill sergeants do the rest. Being a sponsor is similar to the drill sergeants in this example in the fact that we instill beliefs, show them how things are done, & help them build community.


So, take an inventory… how do you do those things: instill beliefs, show them how things are done, & help them build community? I know I can always improve on all of them.


 

Prefer to listen to this episode?



 

Here's the breakdown

00:31 - The difference between sponsoring & recruiting.

Recruiting it what happens before someone starts their business. It’s the conversations you’re having, discussing the comp plan, & helping them choose the best starter kit. Think about it like a military recruiter… their job is to get you in the door then the drill sergeants do the rest. Being a sponsor is similar to the drill sergeants in this example in the fact that we instill beliefs, show them how things are done, & help them build community.


01:22 Prepare to sponsor.

If you haven’t looked into what your company does to help new consultants start their businesses, definitely start there. The last thing you want to do is send them the same resources the company is. Maybe they offer checklists or an email drip campaign… either way, take note of what they do so you can supplement.


02:27 Discover why they joined

Before we word vomit launch information over our new Consultants, we first have to find out why they started in the first place. Those who only want the kit or just to get 20% back on their purchases would be considered to be on the slow & steady path.


Others who want extra income or to replace an income would be considered to be on the launch path. These are the people you'll want to schedule some time with to see how you can best support them.


03:42 Coaching your team

A coach is someone who potentially has not done whatever the coachee is needing support on BUT they know the right questions to ask using the COACH model so they find the best answers for them.


A mentor is someone who has gone the way or done a thing the mentee needs support on & can answer specific questions on how they did a specific thing. This may or may not work for the mentee as everyone does things differently.


05:42 Connect them with your community

If you're just starting to sponsor, having a group Messenger chat or WhatsApp chat are great starting points while utilizing your upline's team support group. This will help build community among your team. Once you're comfortable enough to start your own space, go for it! Consider your team group as your virtual assistant. It should house answers to the most commonly asked questions.


06:37 Duplicating YOU

Think about how you can make sharing your products & opportunity easy & duplicatable for your team. If your company has these tools, use them! If not, how can you put something together.



Resources & Links Mentioned




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